For property professionals, Realestate Uno is providing the opportunity to connect with consumers, build trust and engage with them while they are still thinking about and planning what they want and need to do. Today, it’s no longer a luxury to know your customers to deliver the offers and experiences each one craves. It’s a necessity to differentiate your business, products, and services from the competition.
Therefore, Realestate Uno is personalizing how consumers finance, buy, maintain and sell property.
The business that can unlock the power of consumer data will be ideally positioned to create lasting, meaningful relationships and ultimately drive recovery and future growth.
Data is the new frontier of real estate
Real estate Uno is building a community and delivering a marketplace that brings together a wealth of knowledge, experience and information under one roof to make it easier for consumers to research, learn, build trust and then engage the service provider to assist with financing, purchasing, renovating and selling property.
Real estate Uno is personalizing the consumer’s experience over the property ownership journey. We think it’s important to provide information to consumers early and begin to collect data so as to personalize their experience months before they make a decision.
We believe there is a bigger picture that businesses should also be considering. Trust and relationships will be driving factors for consumers as we continue to move forward. Looking to the future, businesses will need to find the right mix of human and technological interaction while also delivering on the promise of a personalized guest experience. Understanding how different core technology platforms can elevate their personalization and loyalty strategies will be critical. Realestate Uno is about helping businesses in the property space build relationships and trust with consumers.
For many years, “personalized” has been a buzzword in the hospitality industry, yet it is not a reality in the real estate space. Most business models today are very transactional and do not capture a consumer’s journey over their entire home and property ownership journey. They are more about providing a service where consumers can engage as and when they require something but there is no continuity.
Personalization can also deliver better data. With this data, we can help property professionals target their customers better but also reduce their customer acquisition costs aka (CAC).
For consumers, we want to help them gather the right information at the right time so they can make a more informed decision before they engage a service provider. This could be to assess find a mortgage broker to help fund your property purchase or a real estate agent to assist with the sale of a property.
As we want to personalize the whole property ownership journey, we also want to arm people with the best information on anything from small home maintenance jobs to large home renovations and rebuilds. Again, we are all about providing consumers with the best information possible directly from property professionals.
In addition, We believe that allowing consumers and property professionals to connect in a social way but on a topic that may result in a consumer engaging a service provider will help consumers build knowledge and trust which works well for both parties. Reviews are great and they are in abundance, however, having a conversation provides a whole new perspective. Our goal is to help businesses build trust with consumers before they need to engage their services in the future and for consumers to build their knowledge so they can make more informed decisions.
Our model is all about to bring service providers to consumers so they can deliver the right information at the right time.
This is done by consumers posting a question or a request. This is then distributed to service providers for them to come back with a response. This allows service providers to connect with consumers earlier in the decision-making process, but it also helps consumers build knowledge and trust. It’s then up to the consumer to respond and move the discussion forward.
For service providers, this helps them connect with consumers and future customers earlier. It will change the dynamic of building the pipeline as you will be able to connect with consumers who have an intent to engage a service provider in the future. While they may be weeks or months away from making a decision, you now have them on your radar.
Would you like to receive more information about Realestate Uno today?
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